Quick Background

Go Gym is one of the top fitness gyms in Toluca, Mexico. With a first-class facility and certified instructors, Go Gym aims to help customers breakthrough their fitness goals with top of the line equipment and classes. Their mission is to provide a unique fitness experience and help you lead a healthier lifestyle.

Goal

Go Gym wanted to generate qualified leads and build brand awareness on Facebook.

Solution

Go Gym created a Sweepstakes Contest campaign using Vionic’s Deal Maker Pro. The contest offered Facebook users the chance to win a free one-year membership to Go Gym!

To qualify for Go Gym’s Facebook contest, Facebook users were asked to:

1. Like Go Gym’s Facebook Page
2. Enter their First and Last Name
3. Enter their Email
4. Enter their Phone Number
5. Refer a minimum of 5 Facebook Friends

By utilizing Deal Maker Pro’s unique referral system, Go Gym brought heavy traffic to their Facebook sweepstakes contest, accumulating 1,428 entries and email leads while gaining 1,697 new Facebook Page likes!

The winner earned 77 entries by referring 385 people on Facebook!

Go Gym also offered discount coupons to all contest entrants as a follow-up to their successful campaign.